Why auto rickshaw advertising outperforms hoardings for local brands
A hoarding occupies one junction. A rickshaw fleet occupies the whole city. Here is the maths behind mobile outdoor advertising.
18 Jun 20266 min read
Blog
Notes from the road
What we've learned running hundreds of outdoor campaigns — written for marketers, not for search engines.
Flex, glowing board or hologram — which format fits your campaign?
Three formats, three very different jobs. A practical guide to picking the right one for your objective and budget.
2 May 20265 min read
How to actually measure an outdoor advertising campaign
Outdoor does not have to be a black box. Four attribution methods we set up for clients before a campaign goes live.
21 Mar 20264 min read
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